As a small business owner, you know that being visible online is non-negotiable if you want to attract customers in your area. But just having a website isn’t enough—Google My Business (GMB) is the secret weapon you need to dominate local search results. It’s one of the most powerful, free tools you have at your disposal, yet so many small businesses either overlook it or don’t use it to its full potential.

So, you took a course, bought a fabulous Squarespace template, and launched your website, thinking, “I’ve got this.” Fast forward a few months, and you’re wondering why your site’s not popping up in Google search results. You’re left scratching your head, trying to figure out why your online presence feels invisible. Here’s the blunt truth: